{"page":"/blog/eu-ai-act-advertising","modified":"2026-11-10","license":"https://creativecommons.org/licenses/by/4.0/","columns":["Annex III point","Text (short quote)","Where advertising meets it"],"rows":[["4(a), employment","Recruitment systems, \"in particular to place targeted job advertisements\"","Job ad targeting tools are named in the text"],["5(b), credit","Systems to \"evaluate the creditworthiness of natural persons or establish their credit score\", except fraud detection","A model that decides who qualifies for a credit offer, not one that only picks creative"],["5(c), insurance","\"Risk assessment and pricing\" for life and health insurance","Pricing models behind personalised insurance offers"],["8(b), elections","Systems \"intended to be used for influencing the outcome of an election or referendum\"; tools for organising campaigns without direct exposure are excluded","Political ad targeting tools that people see the output of"]],"sourceUrls":[[],[],[],[]]}