{"page":"/blog/washington-my-health-my-data-act-advertising","modified":"2026-11-10","license":"https://creativecommons.org/licenses/by/4.0/","columns":["Ad data","Statutory hook","Reading of the text"],"rows":[["Cookie ID or IP address logged with a visit to a condition page","Personal information, .010(18); health status, .010(8)(a)","In scope where the visit identifies a health status"],["Segment such as \"likely managing diabetes\" built from browsing or purchases","Inferred data, .010(8)(b)(xiii)","In scope; the AG cites a retailer's \"pregnancy prediction score\" as an example (FAQ 6)"],["Device location near a clinic","Precise location that \"could reasonably indicate\" seeking care, .010(8)(b)(xi)","In scope; precise means within a 1,750-foot radius, .010(19)"],["Purchase of a prescribed drug",".010(8)(b)(iv)","In scope"],["Purchase of an over-the-counter remedy","AG reading of (iv) (FAQ 8)","In scope only if the company draws a health inference from it"],["Purchase of toilet paper or deodorant","AG reading of \"bodily functions\" (FAQ 5)","Ordinarily out of scope; an app that tracks digestion is in"],["Face or voice data from an app","Biometric data, .010(4) and (8)(b)(ix)","In scope"]],"sourceUrls":[["https://app.leg.wa.gov/RCW/default.aspx?cite=19.373.010"],["https://app.leg.wa.gov/RCW/default.aspx?cite=19.373.010","https://www.atg.wa.gov/protecting-washingtonians-personal-health-data-and-privacy"],["https://app.leg.wa.gov/RCW/default.aspx?cite=19.373.010"],["https://app.leg.wa.gov/RCW/default.aspx?cite=19.373.010"],["https://www.atg.wa.gov/protecting-washingtonians-personal-health-data-and-privacy"],["https://www.atg.wa.gov/protecting-washingtonians-personal-health-data-and-privacy"],["https://app.leg.wa.gov/RCW/default.aspx?cite=19.373.010"]]}