{"page":"/vendors/microsoft-promoteiq","modified":"2026-11-10","license":"https://creativecommons.org/licenses/by/4.0/","columns":["Date","Event","Source"],"rows":[["August 2019","Microsoft acquires PromoteIQ; it becomes a division of Microsoft Advertising","PPC Land"],["January 2023","PromoteIQ Offsite launches; Microsoft Advertising demand flows to PromoteIQ onsite inventory","PPC Land"],["July 2023","Kroger says it will bring its retail media ad tech in-house","Digiday"],["11 July 2024","Criteo and Microsoft Advertising announce a collaboration; Criteo becomes preferred onsite partner","Criteo"],["7 October 2024","Digiday reports the quiet shutdown and a migration of up to a year","Digiday"],["9 January 2025","Microsoft launches Curate for Commerce to help retailers sell first-party data offsite","PPC Land, 11 January 2025"],["9 November 2026","promoteiq.com does not resolve","Our DNS check"]],"sourceUrls":[["https://ppc.land/microsoft-acquires-promoteiq/"],["https://ppc.land/microsoft-launches-promoteiq-offsite/"],["https://digiday.com/media/microsoft-looks-set-to-shutter-its-retail-media-business/"],["https://www.criteo.com/news/press-releases/2024/07/criteo-collaborates-with-microsoft-advertising-to-drive-retail-media-growth/"],["https://digiday.com/media/microsoft-looks-set-to-shutter-its-retail-media-business/"],["https://ppc.land/microsoft-introduces-first-party-data-solutions-for-retailers/"],[]]}