{"page":"/vendors/self-hosted-prebid-server","modified":"2026-11-10","license":"https://creativecommons.org/licenses/by/4.0/","columns":["Cost driver","What makes it grow","Published unit price","Source"],"rows":[["Prebid Server compute","Peak QPS, bidders per auction, timeout","c7g.xlarge (4 vCPU, 8 GiB): $0.145 per hour","AWS Price List, EC2, effective 1 November 2026; EC2 pricing page"],["Prebid Cache nodes","Share of video and AMP traffic","m7g.large (2 vCPU, 8 GiB): $0.0816 per hour","AWS Price List, EC2, effective 1 November 2026"],["Cache store","Objects stored and how long they live","Priced per node-hour or per serverless unit","ElastiCache pricing"],["Load balancer","Connections and bytes processed","$0.0225 per Application Load Balancer-hour plus $0.008 per LCU-hour","AWS Price List, ELB, 5 November 2026; ELB pricing page"],["Data out to the internet","Responses, creatives and sync redirects","First 100 GB a month free across AWS, then $0.09 per GB for the next 10 TB","AWS Price List, data transfer, 3 November 2026; EC2 pricing page"],["Calls out to bidders","Bidders per auction and request size","NAT gateway hours and GB, or AWS RTB Fabric","VPC pricing; RTB Fabric pricing"],["Engineering time","Release cadence, advisories, the stored-request feed","No list price","Prebid.org hosting"],["Other clouds","Same drivers","Google Cloud and Azure publish VM and network prices","Google Cloud; Azure"]],"sourceUrls":[["https://pricing.us-east-1.amazonaws.com/offers/v1.0/aws/AmazonEC2/current/region_index.json","https://aws.amazon.com/ec2/pricing/on-demand/"],["https://pricing.us-east-1.amazonaws.com/offers/v1.0/aws/AmazonEC2/current/region_index.json"],["https://aws.amazon.com/elasticache/pricing/"],["https://pricing.us-east-1.amazonaws.com/offers/v1.0/aws/AWSELB/current/us-east-1/index.json","https://aws.amazon.com/elasticloadbalancing/pricing/"],["https://pricing.us-east-1.amazonaws.com/offers/v1.0/aws/AWSDataTransfer/current/us-east-1/index.json","https://aws.amazon.com/ec2/pricing/on-demand/"],["https://aws.amazon.com/vpc/pricing/","https://aws.amazon.com/rtb-fabric/pricing/"],["https://docs.prebid.org/prebid-server/hosting/pbs-hosting.html"],["https://cloud.google.com/compute/vm-instance-pricing","https://azure.microsoft.com/en-us/pricing/details/virtual-machines/linux/"]]}