29 Diagrams

    Architecture Diagram Gallery

    Every AdSovereign architecture diagram in one place. View each one in context on the site, or open a standalone, embeddable preview with a shareable link.

    Transactions stay inside the owner’s perimeter. Delivery receives segment IDs; measurement joins exposures to purchases.

    Financial media network data flow

    Transactions stay inside the owner’s perimeter. Delivery receives segment IDs; measurement joins exposures to purchases.

    Diagram by AdSovereign · CC BY 4.0

    Retail, travel, finance, mobility and telecom use different transaction signals. Pharmacy and convenience overlap retail.

    Commerce media and its subsets

    Retail, travel, finance, mobility and telecom use different transaction signals. Pharmacy and convenience overlap retail.

    Diagram by AdSovereign · CC BY 4.0

    Keep the payment core, transaction features and measurement under bank control. Gate every delivery path on permissions.

    Owned financial media network, reference architecture

    Keep the payment core, transaction features and measurement under bank control. Gate every delivery path on permissions.

    Diagram by AdSovereign · CC BY 4.0

    More ownership means more responsibility for demand, reporting and operations. Labels identify who runs each layer.

    Three ways to source a retail media platform.

    More ownership means more responsibility for demand, reporting and operations. Labels identify who runs each layer.

    Diagram by AdSovereign · CC BY 4.0

    Audit depends on a defined measurement method. Incrementality and attribution require reliable delivery and exposure data.

    Retail media measurement stack and where each standard applies.

    Audit depends on a defined measurement method. Incrementality and attribution require reliable delivery and exposure data.

    Diagram by AdSovereign · CC BY 4.0

    A proposed deadline is not a live integration. Effective Date and disputed implementation periods depend on final judgment.

    US v. Google ad tech: from complaint to compliance.

    A proposed deadline is not a live integration. Effective Date and disputed implementation periods depend on final judgment.

    Diagram by AdSovereign · CC BY 4.0

    Display-ad remedies do not create video or CTV access. Match the ad server’s format coverage and operating model to your inventory.

    Publisher ad server landscape, October 2026.

    Display-ad remedies do not create video or CTV access. Match the ad server’s format coverage and operating model to your inventory.

    Diagram by AdSovereign · CC BY 4.0

    The ordered adapters are future implementation work. Retain the current revenue path until the alternative is available and verified.

    Where the AdX bid comes from: before and after the remedies.

    The ordered adapters are future implementation work. Retain the current revenue path until the alternative is available and verified.

    Diagram by AdSovereign · CC BY 4.0

    Load balancers terminate TLS. Route /cache to Prebid Cache; replicate configuration and collect metrics independently of the auction path.

    Self-hosted Prebid Server: reference topology.

    Load balancers terminate TLS. Route /cache to Prebid Cache; replicate configuration and collect metrics independently of the auction path.

    Diagram by AdSovereign · CC BY 4.0

    Match asi and sid in the bid request with the publisher’s authorization and the advertising system’s seller identity.

    How ads.txt, sellers.json and the SupplyChain object cross-check.

    Match asi and sid in the bid request with the publisher’s authorization and the advertising system’s seller identity.

    Diagram by AdSovereign · CC BY 4.0

    Read the live comparison table for dated evidence and company-claim boundaries. n/d means not disclosed, rather than assumed ownership.

    Three companies, nine layers: own, rent, hybrid.

    Read the live comparison table for dated evidence and company-claim boundaries. n/d means not disclosed, rather than assumed ownership.

    Diagram by AdSovereign · CC BY 4.0

    Ownership, operational capacity and exit rights decide the model. Any spending threshold is an editorial assumption, not a universal rule.

    Which DSP model? Four questions.

    Ownership, operational capacity and exit rights decide the model. Any spending threshold is an editorial assumption, not a universal rule.

    Diagram by AdSovereign · CC BY 4.0

    Keep bidding decisions on the hot path. Move event processing, reconciliation and reporting off the deadline-sensitive request path.

    DSP request path: hot and warm.

    Keep bidding decisions on the hot path. Move event processing, reconciliation and reporting off the deadline-sensitive request path.

    Diagram by AdSovereign · CC BY 4.0

    Use the sourced table for fee ranges, dates and denominators. Seller revenue and quality-adjusted media measure different things.

    Where a programmatic dollar goes (2026)

    Use the sourced table for fee ranges, dates and denominators. Seller revenue and quality-adjusted media measure different things.

    Diagram by AdSovereign · CC BY 4.0

    The external boundary must stop patient-level keys. De-identification and authorization are separate controls with different legal requirements.

    HIPAA-compliant programmatic reference architecture

    The external boundary must stop patient-level keys. De-identification and authorization are separate controls with different legal requirements.

    Diagram by AdSovereign · CC BY 4.0

    Geographic outlines: U.S. Census Bureau, 2024. Numbered categories follow the approved October 2026 source tracker, not an independent legal determination. Use the live tables for scope, exceptions and dates.

    US health data regimes for ad tech, October 2026

    Geographic outlines: U.S. Census Bureau, 2024. Numbered categories follow the approved October 2026 source tracker, not an independent legal determination. Use the live tables for scope, exceptions and dates.

    Diagram by AdSovereign · CC BY 4.0

    Residency describes location. Provider control, jurisdiction, key custody and access determine the remaining sovereignty questions.

    Residency vs sovereignty in an advertising stack.

    Residency describes location. Provider control, jurisdiction, key custody and access determine the remaining sovereignty questions.

    Diagram by AdSovereign · CC BY 4.0

    Hosting location is one input. Assess the provider, legal reach, privileged access and key control separately.

    eu sovereign ad tech stack

    Hosting location is one input. Assess the provider, legal reach, privileged access and key control separately.

    Diagram by AdSovereign · CC BY 4.0

    Keep raw identifiers inside the perimeter. Send only permitted tokens in user.eids and reconcile events against the internal measurement record.

    Identity stack 2027.

    Keep raw identifiers inside the perimeter. Send only permitted tokens in user.eids and reconcile events against the internal measurement record.

    Diagram by AdSovereign · CC BY 4.0

    Work from permissions and the task to the available identifier and measurement method. Identifier availability does not establish permission.

    identity after privacy sandbox

    Work from permissions and the task to the available identifier and measurement method. Identifier availability does not establish permission.

    Diagram by AdSovereign · CC BY 4.0

    Each recipient evaluates its own purpose and vendor permissions. A signal’s presence does not establish that the requested processing is allowed.

    Consent gates in the bid request path.

    Each recipient evaluates its own purpose and vendor permissions. A signal’s presence does not establish that the requested processing is allowed.

    Diagram by AdSovereign · CC BY 4.0

    Illustrative control sequence: propagate updated permissions and stop or narrow processing at each downstream gate. This is not a legal approval.

    gdpr eprivacy bidstream tcf

    Illustrative control sequence: propagate updated permissions and stop or narrow processing at each downstream gate. This is not a legal approval.

    Diagram by AdSovereign · CC BY 4.0

    Gate each exit on consent and opt-out records. Raw transactions and account numbers stay inside; the approved output depends on purpose and contract.

    GLBA-compliant financial media data flow.

    Gate each exit on consent and opt-out records. Raw transactions and account numbers stay inside; the approved output depends on purpose and contract.

    Diagram by AdSovereign · CC BY 4.0

    Both parties apply encryption before matching. The intersection becomes PAIR IDs for permitted activation, not a shared cleartext customer list.

    PAIR match flow between a retailer and a publisher.

    Both parties apply encryption before matching. The intersection becomes PAIR IDs for permitted activation, not a shared cleartext customer list.

    Diagram by AdSovereign · CC BY 4.0

    Both connect to execution rails. AAMP also addresses bidstream enrichment through ARTF. Protocol support is separate from evidence of production adoption.

    Where AAMP and AdCP sit in the stack.

    Both connect to execution rails. AAMP also addresses bidstream enrichment through ARTF. Protocol support is separate from evidence of production adoption.

    Diagram by AdSovereign · CC BY 4.0